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What is motion design ?
Written by Stephane    Friday, 21 October 2011 15:55    Print E-mail

Qu'est -ce que la motion design ?

Et pour tenter d'y répondre, quoi de mieux qu'un lieu entièrement dédié à sa cause. Motion Plus Design est un projet initié par Paola Boileau et Kook Ewo autour d'un centre qui "vise à ouvrir le monde du motion design au grand public". Tout un symbole qui arrive à point nommé à l'heure où le secteur ne cesse de croître, envahissant toujours plus de medias et de supports. Un secteur qui, comme vous ne l'ignorez sans doute pas, possède déjà ses classiques, ses mentors, ses courants et fait toujours plus d'émules.

 
Jonathan Gurvit 's good conscience
Written by Stephane    Friday, 14 October 2011 14:31    Print E-mail

Yuzu by Jonathan Gurvit

After Teddy et his cute teddy bear, Jonathan Gurvit features a cricket in a spot he made for Yuzu, a new service available in Mexico on all mobile device.

 
AlloCiné goes to the TV
Written by Stephane    Tuesday, 04 October 2011 22:59    Print E-mail

AlloCiné TV

AlloCiné is primarily a well known web portal about cinema. Today it's also a TV. A gamble at a time when the trend among media is rather the reluctance and the refocusing of activities when it is not its outright abandonment. May the channel finds its audience.

 
Jean-Paul Frenay // Nike Mercurial Vapor Superfly III
Written by Stephane    Tuesday, 26 April 2011 09:56    Print E-mail

Jean-Paul Frenay // Nike Mercurial Vapour Superfly III

Jean-Paul Frenay just finished a wonderful spot for Nike, which immediately refers to his favourite subject: cyberpunk. Produced by PostPanic, this project is part of Nike Vapor Mercurial campaign for which Chris Staves had already promoted the qualities in a mesmerizing film. It is a classic theme that showcases the possibilities of a non-standard equipment (don't forget it's still a commercial).

 
We Make Art - Be Coke
Written by Stephane    Monday, 11 April 2011 14:19    Print E-mail

WMA - Be coke

Jérôme Masi and Gaëtan Boutet from the collective We Make Art created a spot entitled "Be Coke" for a competition organized by Coca-Cola. Borrowing a beautiful fantasy, the film shows the "mechanical festive" at work when you consume the mythic drink. Although the spirit of Psyop fleet on this film, the idea is transcended by a strong identity and a sparkling achievement that should delight a jury waiting for positive mood and energy. To be confirmed, hopefully.

 
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